Saturday , May 18 2024

Lebron James’ lifetime Nike deal was over $1 billion

Remember when LeBron James signed that lifetime deal with Nike, with reports coming out that the deal was worth north of 500 million? Turns out those numbers were a little low from what the Cavs All-Star actually signed for.

According to Maverick Carter, LBJ’s business partner, the deal with the shoe company was worth more than the Kanye West reported “a billion” from his song “Facts.”

“It’s a fantastic deal. Nike feels great about the deal. That’s the most important thing. It’s the largest deal in the history of the company. Their hope is he makes even more. And our hope is that, too, obviously.”

Carter also talked about why he doesn’t regret managing Johnny Manziel, what he dreamed of doing when he was growing up, if he considers himself an asshole, branching out and doing movies and the reason why King James has been signing 1-year deals in Cleveland.

You can read the interesting interview over at GQ.

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