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EDEM  LAUNCHES THE SECOND ANNUAL  “Edemfest” FESTIVAL CELEBRATION

Rapper Edem
Rapper Edem has launched the second annual Edemfest festival held at keta in the Volta region. End-of-year festival celebrating art and culture, and also tacking pertinent social issues.
 Edem’s career began modestly — pounding on school desks and sleeping on studio floors. And so, he considers it a great blessing to reach the heights that he has, and to possess an influential voice. Whenever he sit to reflect on his journey thus far, his heart brims with joy, but at the same time, he reminded of the responsibilities a person in his position automatically assumes —one to leave his society better than he met it.
 Undoubtedly, music is a powerful tool, and his music has constantly served as a great platform to share his story, and inspire fellow youth who nurse hopes of a better life.
Edemfest was conceived as part of brand Edem’s Corporate Social Responsibility, as an avenue to remind us of an illustrious heritage as a people, and a wake-up call for us to preserve the very culture that makes us unique.
A day-long event highlighted by a grand musical concert, Edemfest consists of various activities catering to art, culture, tourism, and business.
Last year festival held on the Keta High Street, with the core aim of raising awareness on illegal fishing. This year, the event, which serves as a prelude to the Hogbetsotso Festival, will be held with the objective of tackling sand winning, and open defecation.
Thus he said,  Day in, day out, we continue to witness the devastating effects of illegal sand mining on our coastlands, destroying our environment, and hampering tourism potential.
According to him, some experts have compared the effects of sand winning to the galamsey menace. Therefore, there is the need to raise awareness on the adverse effects of this activity cannot be overstated.
He explained that in  2017 Unicef report indicates that 208 districts in Ghana still engage in open defecation. More so earlier this year, the Global Media Foundation (GLOEMF) revealed that open defecation cost our economy about $79 million each year.
“These are the clearly staggering statistic that must be addressed as a matter of urgency, and we very much look forward to having the government, corporate Ghana, and private individuals support us on this quest”, he said.
Edemfest 2018 comes off November 2nd at the Aborigine Beach Resort, Keta. A serene beach with pure sands, the venue is a gorgeous testament to what happens when they take the duty of preserving our environment seriously.
 This year’s event will be attended by over 20,000 patrons —double of the number they recorded last year.
 It is clear that Edemfest 2018, aside reconnecting us to our heritage and reviving our confidence in our potential, will go a long way towards contributing to the economic development of the area, as well as fostering budding talent from there.
 Report by Bernard k Dadzie
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